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The direct mail renaissance... in your letterbox now 
The world of marketing communications never fails to intrigue. In the wake of the great dotcon the internet has become ubiquitous as a research tool and just one of the many media to consider in your marketing activity. Although the smart marketers have realised the internet is not an advertising media, rather it is a direct marketing channel. More>>

Optimise your website for search engines
Being found quickly and easily plays an important role in getting the attention of today's time deficient and savvy consumer. If potential customers can't find you and find you quickly, chances are they will move on to your competitor at lightning pace. More>>

RSS feeds - The new communication channel
RSS is another channel for distributing information to people. Just like TV Advertisements, Skywriting, Newspapers, Websites, Blogs or Podcasting, it is a way to get information about your company, or yourself to a wide audience. More>>

The new technology sea - Are you sinking or swimming?
The world today moves fast very fast. It's sometimes hard to keep up with the latest and greatest, let alone try to analyse and evaluate these products and services. More>>

Using statistics to improve your website
Most people think about website statistics and their heads start to swim in a sea of numbers, charts, hits and views. This is a shame, as analysing statistics can reveal an enormous amount of information about how people use your website. More>>

Do you WiFi?
With the ever-expanding range of mobile electronic devices available on the market, users are demanding broader and faster access to wireless computing. From McDonalds to your local caf , multi-national billion dollar companies to Mr. Joe Blow, more and more business and private users are looking at the practical applications of WiFi.  More>>

From garage to Googleplex
Few companies can tell a story like theirs. In six years they have grown from four employees working off a ping pong table in a friends converted garage, to a worldwide network of over 1000 employees with the head office filling an entire complex (dubbed the gooleplex) in South San Francisco's Silicon Valley. Google is one of the few success stories to come out of the Internet crash of 2000 and they continue to innovate their services and products in the interest of their users. More>>

 

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